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MMS datasets and expertise can help organizations reach the right participants to support both quantitative and qualitative healthcare market research.
Pharmaceutical and health industry surveys and panels
MMS can reach and direct your target audience to an online survey with multichannel marketing through initial email, resend follow-up deployments, direct mail and phone contact. We can also support offline healthcare market research projects by connecting to your target audience through direct mail and phone contact.
By using the NOWW Platform, researchers are able to easily identify and select target audiences for email broadcasts or direct mail marketing. Then the platform ensures that your message gets into the inbox of your target audience multiple times using automated resends based on behavioral analytics.
The NOWW Platform’s Med-E-Mail file covers 90% of the U.S. physician population and helps target physicians and other healthcare providers with invitations to participate in online surveys or invite them to join research panels. Online surveys may be the endpoint of the information collected or used as an initial screener to get the right audiences for phone or live interviews. In addition, you can use the MMS Physician Verification API to validate physicians who are joining your panel and completing your surveys.
MMS. Your message. Delivered.
No other healthcare marketing service provider offers the unique MMS combination of great lists and great email marketing expertise, delivered together with a focus on making it easier to achieve the results and ROI you want.
